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Sheila Burke's Column
What Is Spread the Word to End the Word?
Spread the Word to End the Word is a campaign created by youth, in an ongoing effort with Special Olympics and Best Buddies International, to engage schools, organizations and communities by raising the consciousness of society about the dehumanizing and hurtful effects of the word “retard(ed)” and encouraging everyone to stop using the R-word.
On March 3, 2010, youth are leading the second annual day of awareness to Spread the Word to End the Word by encouraging people to rally and pledge their support at www.r-word.org with the goal of reaching 100,000 pledges.
